HCD Magazine

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Using Branded Healthcare Environments for Competitive Advantage

Cincinnati Children’s Hospital Medical Center. CCHMC’s Brand Master Plan was initiated in 1993, and is an example of how brand consistency is applied to multiple environments—from a three-dimensional corridor, to…

News August 31

Community Medical Center at The Woodlands THE WOODLANDS, TX

St. Luke’s Episcopal Health System at The Woodlands, planned and designed by the architect, anchors a 42-acre Medical Campus development. This 300,000-square-foot first phase, completed in April 2003, includes a…

News August 31

Tanner Medical Center—Villa Rica VILLA RICA, GA

Using the image of a stork delivering a baby as its theme, Tanner Medical Center erected billboards throughout the town of Villa Rica, Georgia, to announce the arrival of its…

News August 31
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series